Greg Cohen

Advertising Copywriter London, UK

Long copy. Short copy. Fat copy. Thin copy. I've written them all. That's not surprising, given that I've been doing this for 14 years.

Now at a senior level, I started at South African agencies like TBWA, FCB and M&C Saatchi. Here in London, I’ve worked at Proximity London, FCB Inferno, LBi, McCann Ericsson, CHI & Partners and other big-name agencies.


Senior Copywriter

Proximity London

Lead copywriter on the TV Licensing account.
Also worked on VW and Seat, The Economist, Disney and Franklin Templeton Investments.

Senior Copywriter

FCB Inferno

Lead copywriter on the Nokia and Microsoft accounts.
Created long and short copy advertising for campaigns that ran all over the world.
Mentored junior copywriters.
Created the most successful DM campaign in Sky’s history.
Also worked on Sky, Valspar, Grant’s Whisky and Snog Frozen Yoghurt.

Senior Copywriter

CHI & Partners

Created retail and traditional advertising for Carphone Warehouse and Geek Squad.

Freelance Advertising Copywriter

London agencies

Agencies included:
FCB Inferno, LBi, MyAgency, TMP Worldwide, Possible Worldwide, Bezier, Mesh Marketing, Cheil, Crayon, Steak Digital.


VW TV Licensing Great Ormond Street Hospital Microsoft Franklin Templeton Nokia Disney RNLI Seat Whirlpool Nando's BMW Nescafe Russian Standard Vodka Sony Saudi Arabian Oil Argos TomTom British Gas Morgan Stanley HSBC Sky Grant's Whisky LA Fitness Snog Frozen Yoghurt



Silver, Popai


Special Mention, Creative Circle


Shortlist, Loerie Awards


Shortlist, Cannes


Silver, Loerie Awards